What defines prompt templates in Salesforce?

Prompt templates in Salesforce are best defined as reusable prompts that can be customized for consistency. This means that they are designed to provide a framework for interactions, ensuring that communication remains aligned with branding and messaging standards. By allowing for customization, users can tailor these templates to specific needs while maintaining a cohesive tone and structure in customer interactions. This adaptability enhances the efficiency of workflow processes and ensures a more personalized experience for customers, all while facilitating a consistent approach across different interactions.

The other options do not accurately describe the nature of prompt templates. For instance, a description of templates being permanently fixed and unmodifiable fails to recognize the flexibility and adaptability intended in the design of prompt templates. Likewise, linking templates directly to marketing campaigns does not capture the broader use case of prompt templates, as they are intended for various types of customer engagements beyond just marketing contexts. Lastly, the concept of single-use prompts does not align with the essence of prompt templates, which are meant to be versatile and reused in multiple scenarios.